An insightful explanation on why you as an individual or a company should be looking past the perfunctory questions about analytics and towards the more important ones.

From the HBR article:

Most people reading Harvard Business Review aren’t as talented in their field as James is in his. But how many of us have committed to measurable self-improvement based on analytic insight? How many of us have hired the right coach for the right reason?

http://blogs.hbr.org/schrage/2013/05/what-lebron-james-knows-about.html